Nicholas Smith

Senior Consultant Digital Marketing

(BBus Marketing, University of Technology Sydney)

Nicholas Smith is a highly experienced and results-driven marketing professional. Skilled in performance marketing, demand generation, and content strategy, Nicholas has over 18 years of experience delivering impactful campaigns for media, technology, and real estate sectors. He specialises in designing sound marketing strategies that provide actionable insights and ensure the attribution of marketing returns.

Nicholas is a dynamic leader who excels at building and mentoring high-performing teams by fostering a culture of innovation, collaboration, and continuous learning. He is passionate about leveraging data, analytics, and creativity to capture customer insights and drive brand growth in the ever-evolving digital landscape.

With a strong focus on digital transformation and customer engagement, Nicholas has successfully led marketing initiatives that increase awareness, drive revenue, and strengthen brand affinity. He is highly skilled in stakeholder management and translating complex marketing visions into executable and measurable programs.

Nicholas holds a Bachelor of Business in Marketing from the University of Technology Sydney and has developed expertise across brand marketing, content marketing, email marketing, and marketing consulting.

PREVIOUS CONSULTING ASSIGNMENTS

Nicholas has successfully led consulting projects delivering digital marketing strategies, demand generation campaigns, and performance marketing frameworks for leading organisations in Australia. His assignments have involved improving attribution models, optimising marketing funnels, and implementing data-driven approaches for better ROI measurement.

PREVIOUS ROLES

Nicholas has previously held senior marketing roles across media, technology, and real estate industries, focusing on digital transformation and customer engagement.